

About
Vrauen.ung
Vrauen.ung is a German women’s wear brand that offers stunning and stylish clothes in a variety of colors. This brand aims to make every girl feel special when wearing their pieces. They provide a wide range of women’s apparel that is up-to-date with the latest trends, including different shapes, materials, accessories, hats, shoes, and bags. Vrauen.ung also focuses on embodying the essence of German spirit and elegance by using unique fabrics and meticulous craftsmanship in designing pieces that combine tradition and innovation.
Logo Concept



Designing Brief
The logo design gives a first impression of luxury and elegance. The use of angles is present in a way that appeals to the female audience and their tastes and preferences. The logo incorporates multiple elements. The letter “V” is presented as a Lettermark, avoiding the use of any specific fashion-related imagery. This approach is more suitable for the brand as it is not associated with a particular type of fashion.
Final Result












Typography

Color Palette

Logo Applications




