A Logo & Identity design for

Immerseo

SEO Agency

About

Immerseo

Immerseo is a platform that specializes in search engine optimization (SEO) strategies and offers various services, including:
1. Website optimization for companies seeking to improve search results without incurring costs for each visit.
2. Link building to strengthen positions and establish relationships with other sites and bloggers in the same field.
3. Conversion rate optimization (CRO) improvements to enhance user behavior understanding and increase job landing chances while promoting products.
4. SEO-ready audits for large projects aiming to improve indexability, technical details, and web segmentation.
5. International SEO service for companies seeking a global presence in search engines.

Logo Concept

Designing Brief

The logo represents a company focused on enhancing search engines. The name “immer” signifies continuity. The design draws inspiration from the magnifying glass symbol and incorporates a non-continuous infinity sign. To avoid common logo designs, the infinity sign is slightly angled, adding a dynamic touch. The blue color was chosen to align with the electronic industry, with a heavier tone used for the name to ensure visibility and prominence.

Final Result

Typography

Color Palette

Logo Applications

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